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Technology Encourages Customers to Spend More Time at the Mall

Technology Encourages Customers to Spend More Time at the Mall
Customers shop differently than they did 20 years ago. But the key to selling to customers hasn’t changed. Successful retailers are listening to what their customers want, and transforming the shopping experience to meet those needs. Cisco is helping them do it.
Technology Encourages Customers to Spend More Time at the Mall READ FULL ARTICLE
Technology Encourages Customers to Spend More Time at the Mall

Technology Encourages Customers to Spend More Time at the Mall

Jeff Sharritts
Cisco
Senior Vice President, US Commercial Sales

June 07, 2018
  • Press Release

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  • Corporate News, Retail, Services

Customers shop differently than they did 20 years ago. But the key to selling to customers hasn’t changed. Successful retailers are listening to what their customers want, and transforming the shopping experience to meet those needs. Cisco is helping them do it.This video shows how Westfield Corporation transformed their Century City location into a destination where everyone wants to shop – and linger. That lingering translates into more money spent at the mall, so Westfield focused changes on encouraging customer to come and stay, by making it easy for them with smart parking, fast, easily accessible WiFi, and luxurious charging stations. A Cisco Enterprise Agreement made it all possible.  Read more about how technology is transforming malls here, or watch the video here:

 

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